Work with proven experts in the aviation industry. Let us simplify it for your employees and travellers.
Software developers specializing in passenger ground handling.
Over the past 20 years, Objective has been a leader in the aviation industry, pioneering top-notch solutions that set new standards. Renowned for pushing boundaries and achieving the extraordinary, we are committed to developing the perfect software solution tailored to your needs.
Customer happiness is our utmost priority. Every interaction is treated as a priority, driven by empathy and a commitment to exceeding expectations, fostering lasting connections.
Carl Hyslop
CEO
Maximize your potential.
Objective leads aviation innovation, continually setting new industry standards. Partner with us to harness our cutting-edge solutions and expertise, and driving your business forward.
We offer a unique client advisory service, collaborating closely with your team to customize our products to meet your specific needs. With decades of experience working alongside top airlines and airports worldwide, we merge industry expertise with your insights to deliver tailored solutions. This approach enhances efficiency, optimizes performance, and achieves exceptional outcomes.
Our commitment to pushing boundaries ensures your company benefits from the latest advancements, fostering sustainable growth and success. We streamline passenger travel, simplify agent workflows, and enhance your company’s profitability. Partner with us to elevate your business to unprecedented levels.
We provide support at every step of the journey through the airport. From checking in at home or at the airport, to bag drop, security, lounges, boarding, and even assisting with lost luggage at the destination, we ensure a seamless experience. At every stage, we deliver the best possible service.
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Get up to date with the latest work at Objective.
Thank you WAF 2024
A big thank you to everyone who stopped by our booth at the World Aviation Festival this year! It has been an amazing few days connecting with fellow innovators and industry leaders, sharing ideas, and exploring the latest trends in aviation tech. We were thrilled to showcase our new compact kiosk for the first time, designed to streamline the passenger experience even further. Thank you for all the positive feedback! We are excited about the future of aviation and how we can continue to make travel experiences smoother and more efficient for everyone. Until next time!Read more
Objective receives another large IATA CUWS order
Following the successful release of IATA CUWS bag drop integration for one of Europe’s largest airlines, Objective has today received another order from a large European airline to deliver our CUWS bag drop integration service. Airport self-service specialist Objective is now delivering CUWS integration to airlines processing over 100 million passengers per year, reducing bag drop integration times from a custom project which takes months to a standardized process which can be complete within a few days. If your airline is struggling with slow and costly customized bag drop integrations, contact Objective to enter the world of fast, simple, IATA-standard bag drop integration.Read more
Join us at WAF 2024!
Even on this rainy day in Stockholm, we’re excited to brighten your day with some great news: Objective will be exhibiting at the World Aviation Festival in Amsterdam from October 8-10! Join us at Booth 1.325 in Hall 1 to explore our latest bag drop solutions and innovative kiosks. We’ll be unveiling new advancements in aviation technology, and we’re eager to share them with you. Secure your ticket now — we cannot wait to connect with you in Amsterdam!Read more
Objective at PTE2024!
What an incredible experience at PTE2024! A huge thank you to all who dropped by our booth and connected with our team. The energy and enthusiasm were truly remarkable. Stay tuned for more excitement and innovation as we continue this aviation journey.Read more
Prepared to reach new heights?
We’d love to hear from you! Whether you have a question, feedback, or need assistance, feel free to reach out.